Game Intro – Waheat

In-Game Advertising Has Positive Effects on Real-World Sales

The exploration concentrated on EA Sports titles running from NHL 09 and NHL 10, to NBA Live, and NBA Street Homecourt. Inside these games, Gatorade had put different item commercials, including field signs, players’ water bottles, and other call-outs. By considering the action of more than 100,000 family units, The Nielsen Company had the optionContinueContinue reading “In-Game Advertising Has Positive Effects on Real-World Sales”